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Real World Data (RWD) vs Real World Evidence (RWE)
Real World Data (RWD) Real World Data is a by product of the everyday usage of products by patients. These data can be collected via various channels such as patient registries, electronic health records, insurance databases, social media, patient research networks...
Harnessing the power of Artificial Intelligence for KOL Engagement
Harnessing the power of Artificial Intelligence for KOL Engagement Recent surveys have shown that pharmaceutical companies and the industry in general is challenged with over 50% failures of new drug launches. This has led to Medical Affairs requiring reinventing to...